One huge mistake freelancers make is trying to be everything to everyone.

On the surface, it seems like a smart way to attract more clients. In practice, it often has the opposite effect.

The broader you’re positioned, the harder it becomes for clients to remember, refer, or understand why they should hire you.

In this AMA session, Bani Kaur will share what it takes to become known for something specific, attract higher-value clients, and create consistent demand for your services.

You’ll learn:

• How to choose a niche without cutting yourself off from opportunities
• The signs that your positioning is too broad (and what to do about it)
• What makes people refer certain freelancers over and over again

Bring your questions and get practical advice you can apply to your freelance business almost immediately.